Photographer & Arts Administrator

Education

Boston University

2009
  • M.S., Arts Administration

The Boston University Master of Science (M.S.) in Arts Administration program emphasizes excellence, creativity, economic problem solving, internationalism, and a commitment to the technologies of our age. In short, we are committed to making the world safe for art—not making art safe for the world.

Mercyhurst College

2005
  • B.M., Music Education

The mission of the D’Angelo Department of Music is to provide an undergraduate curriculum with comprehensive instruction... within the context of a liberal arts college and with a deeply personalized approach to learning.

Experience

The Boston Conservatory

2011, Audience Services Manager

Oversaw all Box Office and Front of House Operations
-Managed 18 Box Office and Front of House student workers
-Managed performances, working closely with stage management to develop emergency procedures and other crisis management procedures
-Evaluated current policies, adjusting and creating new internal ticketing policies
-Acted as liaison with vendors, ordering supplies, and negotiating contracts
-Created and maintained performances in TicketForce
-Processed ticketing and VIP requests from the President’s Office, Development, and other departments
-Managed ticket sales via ticketing outlets such as Goldstar and BosTix
-Acted as liaison for press, President’s guests, and other VIPs during performances
-Assisted marketing department with social media tasks, weekly email, website updates and other ad hoc projects
-Managed merchandising sales, reporting, and development of new products
-Reconciled Box Office and Merchandise finances with accounting department
-Managed Box Office finances, overseeing a budget of $150,000
-Exceeded FY2011 Box Office Revenue projections by more than $20,000
-Initiated program ad sales for the 2011-2012 season, reaching out to local vendors, businesses and organizations
-Created new processes for more efficient accounting and reconciliations

ArtsEmerson

2010-2011, Assistant Box Office Manager

-Managed Box Office student staff
-Processed ticketing and membership orders
-Cash handling, reporting, and other tasks as assigned

ArtsBoston

2010, Marketing & Content Associate / Customer Service Representative

-Managed and approved listings submitted via artsboston.org (CMS by Artsopolis)
-Improved search engine optimization for artsboston.org and bostix.org
-Customer service for bostix.org, including fielding calls and emails, creating emails with Constant Contact, and processing orders through PatronEdge
-Created and updated member group performances on bostix.org using PatronEdge
-Other tasks as assigned

The Cambridge Center for Adult Education

2008-2010, Communications Director

Oversaw all marketing, public relations and communications, develops new strategies.
-Consistently achieved 30% or higher (42%+ Q2 2010) open rate for email communications (Industry standard: 18%)
-Consistently achieved 15% or higher (18%+ Q2 2010) click-through rate for email communications (industry standard: 12%)
-Increased brand awareness on web, resulting in a 8% increase in web traffic (2008- 2010) and steady/increased registration
-Outlined, created, and maintained a social media communications plan, including crisis management and procedures for organizational brand management on sites like Facebook, Twitter, Yelp, YouTube, Wordpress and more
-Developed student feedback tools via email and web surveys and analyzed results for programming development and advertising purposes
-Managed and reported on Google Adwords budget, performance, and opportunities
-Created and developed a print media/advertising strategy and maintain an advertising budget; currently planning and developing more effective press relations, listing and calendar coordination, and other traditional media outreach
-Assisted Systems Administration/IT/Registration Staff with launching a live, real- time registration process; developed and prepared for launch a new website design, including a content management system
-Created outreach opportunities with local organizations and businesses

Central Square Theater

2008-2010, Marketing Associate & Resident Photographer

Marketing Associate:
-Conceived, developed, and implemented social media plan including Facebook, Twitter, and YouTube to supplement single ticket sales and general audience participation
-Managed all email communications, analyzing and testing content, subject lines, and imagery for single ticket sales and subscription campaigns
-Developed audience feedback tools via email and web surveys and analyzed results for audience and programming development and advertising purposes
-Increased brand awareness on the web, resulting in a 20% increase in web traffic (Q4 2009 & Q1 2010)
-Developed relationships with Central Square businesses for advertising and donation trades
-Assisted in program and other print material design (programs, flyers, postcards, and other collateral)
Resident Photographer:
Rehearsal and production photography for Underground Railway Theater and Nora Theater Company productions - published in the Boston Globe, Metro, the Phoenix, the Boston Herald, etc.

Museum of Fine Arts, Boston

2008-2009, Visitor Services Representative

-Processed ticketing and membership orders
-Cash handling, reporting, and other tasks as assigned

Skills

Ticketing Systems: PatronEdge, Eudora, OvationTix, AudienceView and TicketForce

Experience - 3+ years

Current
100%

Third Party E-mail Marketing: Constant Contact, iContact, MailChimp

Experience - 4 years

Current
100%

Adobe CS4

Experience - 3 years

Current
95%

HTML/CSS

Experience - 7 years

Current
95%

Content Management Systems: Wordpress, Joomla, Drupal

Experience - 3 years

Current
70%